Is your new urgent, genuinely urgent (& important)?

Should it be everyone else’s new urgent?

A new marketing initiative or you’ve finally got around to dealing with the ‘appraisals’ process. Whilst I am all for action, consider three steps first.⁣
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1. Double-check that it is definitely part of your overall plan, that it fits, and that it fits in well, now. ⁣
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We can also sometimes get caught up in the ‘next shiny thing’,  if so, this can be a distraction, not an advancement.⁣
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2. If you are adding something. What needs to come out this week/month/quarter? How does that fit with the rest of your plans? This can be a good prioritisation tool.⁣
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3. Whilst this task does (now) have your attention and focus (how long has it been on the back shelf). Is it genuinely both important and urgent? Suddenly expecting everyone to prioritise and get on board can have repercussions. ⁣
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We’ve probably all had situations where someone else has eventually got around to dealing with something, and as a result, it then became ‘urgent’ for others.⁣
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Take 24 hours to pause. Is this still something you want to do? ⁣
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If so, it may help to plan the stages of its implementation, taking into account whether you need to get others on board to make it a priority (and be specific with time frames).⁣
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I hope this has been a useful reminder.⁣
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Simona